People have always been at the center of everything MatchCraft does – employees, clients, and merchants alike. Over the next few weeks, we will reintroduce team MatchCraft to you all, one department at a time. And we are breaking the ground with our Product team....
Earlier this month, we talked about how workforce management in times of COVID requires an additional layer of assessment on the employer’s end – the importance of understanding how each generation reacts to a crisis and their needs & wants during it. And given...
MatchCraft’s adVantage platform helps resellers and agencies manage and sell Search, Display, Remarking & Social solutions to local merchants around the world. To ensure that our platform is not only up to date with the latest features, being offered by our Search...
We are living in an unprecedented time – where being in a crisis has become the new normal and we all must quickly adapt, to stay afloat and hopefully thrive. #SocialDistancing is not just a buzzword but a way of life and one of the ways the world is practicing it, is...
Expanded Text Ads V01 – A Look Back The launch of Google’s first installment of Expanded Text Ads, back in 2016, was met with much excitement from advertisers, resellers/agencies, and technology providers like ourselves. It was a great opportunity for everyone as...
At MatchCraft, we are always looking for ways to lend our support & contribute to the Silicon Beach tech scene, here in Los Angeles. Our focus is and has always been on inclusivity in tech. In the past we have: Partnered with the Fulfillment Fund, an organization...
Social advertising is impactful, undoubtedly. Every day 300 million photos & 8 billion videos are uploaded to Facebook. So, in this massive ocean of content, how can you make your advertiser’s brand stand out? By advertising on Facebook & Instagram! However,...
SANTA MONICA, Calif., March 25, 2020 -- On Tuesday, March 24th, Localogy announced that MatchCraft's CEO, Sandy Lohr, has been awarded the Localogy Excellence Category Builder Award in recognition of the work that she continues to do to help shape the future of the...
We received some much needed good news yesterday. Localogy announced that MatchCraft’s CEO, Sandy Lohr, has been awarded the Localogy Excellence Category Builder Award, in recognition of the work that she continues to do to help shape the future of the local search...